DX ANZ 2020
Fireside chat with BUSSQ
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Delivering hyper-personalised member experiences
Hear from Mirko Roettgers from BUSSQ Super as he discusses:
* Addressing business goals with marketing activity
* Connecting ‘member join’ to the website experience
* Hyper-personalised content delivering the next best conversation
* Achieving a 360° view of the customer
* Key outcomes from digital transformation