By focusing on individual purchase intent, Reflektion adjusts experiences in the exact moment to create delightful relevance for shoppers and increased revenue for e-commerce sites. The core of the Reflektion platform is advanced AI and machine learning that is applied to organic and site search to deliver the most personalized results for each individual shopper. In this session, hear from Reflektion CEO Amar Chokhawala and Arianne Parisi from customer JD Finish Line on how the company is using Reflektion. You’ll also learn how Reflektion and Sitecore’s core technology will be integrated post-acquisition.
Learn more about Sitecore Symposium: https://symposium.sitecore.com/